ipen:

(via ferryandwood)

Branding 10,000 Lakes

I spotted this brilliant website on thefoxisblack last night. Branding 10,000 Lakes pretty much describes itself. As creator Nicole Meyer says:

Lake logos have a tendency to be, well, fairly ugly. This project was created to rethink what they could be. One Minnesota Lake. One Logo. Everyday.

I’m a sucker for beautifully crafted type set over a photo background, but it is the range of executions that is pretty special. Be sure to check out the full collection here.

Nicole has estimated it will take 27 years to complete the project - not so bad!

Makes me want to do something like this. These are beautiful. :)